木棉花的春天
走在乡间小路上丨这里有个“围裙村”_我的网站
A | 缝纫机的嗒嗒声从一座座厂房里涌出来，填满了石家庄晋州市留村的每一条街巷。 FORT LAUDERDALE, Fla. -- Lionel Messi is evidently going back to China, after Inter Miami took advantage of not making the Major League Soccer playoffs by signing a deal to play two exhibitions there next month.The team said it would play a pair of friendlies against Chinese Super League teams, first in Qingdao, China against Qingdao Hainiu on Nov. 5 and then against Chengdu Rongcheng in Chengdu, China on Nov. 8. Those two stadiums can both hold between 50,000 and 60,000 fans.Those dates coincide with the first round of the MLS playoffs. Inter Miami was eliminated from playoff contention earlier this month.Inter Miami's announcement of the deal did not specifically mention Messi or any other player, though it would be surprising if Chinese officials agreed to the games without some sort of guarantee that the seven-time Ballon d'Or winner and the team's other best-known standouts — Sergio Busquets and Jordi Alba among them — would be making the trip if physically able.“This will be a great opportunity to continue building on our 2023 campaign, in which we achieved our first-ever trophy,” Inter Miami sporting director and chief soccer officer Chris Henderson said in a release distributed by the team. "We will take this as an opportunity to begin our preparations for 2024, as we look to build on last season and find more success moving forward.”If Messi — who led Argentina to the World Cup title last year — plays, it would be at least the eighth time he has traveled to China for exhibitions for club or country since 2005. Ticket for all previous Messi appearances have sold at a wild pace in China, a nation that has a massive soccer following even without much in the way of global success by the men's national team. China's women made the World Cup final in 1999, falling to the U.S. in a penalty-kick shootout to decide the title at the Rose Bowl in California.Messi has played in China as recently as this past June, shortly after he stunned much of the soccer world by announcing that he was signing a 2 1/2-year contract worth around $150 million to come to MLS and play for Inter Miami. He scored barely one minute into a match for Argentina against Australia in Beijing on June 15, and later was surprised by fan — one wearing a Messi jersey — somehow getting onto the field to ask for a hug.Messi also won Olympic gold in China, helping Argentina win the title at the Beijing Games in 2008. He and Inter Miami co-owner David Beckham have enormous followings in Asia, along with several endorsement deals in the region.This is the first international tour for Inter Miami, which is about to end its fourth MLS season. The team won the Leagues Cup this season, doing so shortly after Messi began playing for Inter Miami in July.The team didn't reveal television or ticket information. The lowest-priced seats for Messi's appearance at Beijing in June were listed at $80 and the highest-priced were around $670 at face value; if the price points for that match are similar to what's set on this tour, the two matches could generate well over $20 million in ticket revenue alone.That suggests this trip could be another major financial win for Inter Miami. MLS officials said Messi's jersey has been the league's top seller in 2023 — even though it wasn't on sale until July — and the team has told its season ticket holders that it plans to increase prices dramatically for the 2024 season.“We’re very excited to continue to expand our club's global reach, bringing our team to play in front of incredible fans across the globe," Inter Miami chief business officer Xavier Asensi said in remarks distributed by the club. "This is a special opportunity to share the passion as we reach new audiences and put ourselves on display in new places, and we’re looking forward to beginning this adventure.”Inter Miami finishes its MLS season this week with matches against Charlotte on Wednesday and Saturday. Messi is currently with Argentina's national team for World Cup qualifying and — given that nothing is at stake — it would seem unlikely that he'll appear in either of the final two MLS matches of the season for his club.The team hasn't publicly revealed plans for any other international tours for 2024, but others are expected given Messi's enormous global popularity.___AP soccer: https://apnews.com/hub/soccer。8月17日，记者走进这个村庄时，扑面而来的不是庄稼的气息，而是鳞次栉比的家纺店铺、远道而来洽谈订单的各地客商。这个华北平原上的普通村庄，正用一条小小的围裙，撬开全国各地的市场。
位于晋州市留村的佳绮利服饰有限公司展出的围裙。长城网·冀云客户端记者 马静 摄走进留村围裙产业龙头企业——佳绮利服饰有限公司，展厅内几百款围裙琳琅满目。PU防水款、棉质透气款、新中式国风款……从单一功能款式，逐步实现时装化、场景化升级，围裙的迭代升级就浓缩在这间展厅里。“我们是集设计、生产、销售为一体的服装企业，1993年成立，2002年转型做围裙，这些年就专注把围裙做好、做精。”佳绮利服饰有限公司总经理张利英说，“我们带动了本地以及周边县（市、区）大量闲散劳动力，为晋州市灵活就业工作发挥了积极示范带动作用。”缝制车间里，裁剪好的布料在缝纫机针脚间飞速流转。女工王艳芝笑着说：“我就是留村的，在家门口干活，一个月三四千块钱，不耽误接送孩子、照顾老人，比出去打工强。”老员工吴满速从2016年就来这里上班了：“以前自己干小吃生意，顾不上家里。现在出门几分钟就能到公司上班，工作踏实、收入稳定，还能照顾家里，很满足。”晋州市围裙产业累计带动周边2万余名群众稳定就业，家门口的缝纫机，缝出了稳稳的幸福。留村的围裙产业源自该村做雨衣雨披的传统，转型做围裙之初，村内企业多是零散小作坊。在村“两委”引导下，围裙企业逐步形成产业集聚，还吸引了其他城市的家纺企业落户。如今，留村围裙的销售渠道从线下扩展到淘宝、抖音、快手等线上电商平台，还做起了直播带货业务。通过“线上+线下、国内+国外”的营销模式，留村围裙畅销全国，远销海外。
B |
留村围裙电商直播间。长城网·冀云客户端记者 张超 摄缝纫机声渐远，街道两旁的家纺店铺又映入眼帘，一家挨着一家。留村第一书记关英波介绍：“目前村内拥有60家专业生产企业，80家电商经营主体，形成产业集群。”自2015年起，·晋州围裙展销会每年在留村举办，至今已连续举办十二届，成为展示晋州特色产业、推动产销对接、促进乡村振兴的“金字招牌”。
晋州市留村航拍。长城网·冀云客户端记者 张超 摄谈及未来，关英波思路清晰：“我们要推动产品创新，向时尚化、功能化升级，做大产业集群，完善全产业链，擦亮‘围裙之乡’名片。同时紧扣‘智改数转’和‘共享智造’，推进设备共享、工序协同，让‘晋州造·世界品’成为高品质代名词。”从华北村庄到全国市场再到出口海外，一条小围裙串起了860户人家的生计，也织出了8亿元的产业版图。策划：周毅玲文字：马静拍摄：张超 马静制作：马静鸣谢：晋州市委宣传部 晋州市融媒体中心。
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