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史上最大规模重组开启！大众CEO内部警告：当前形势比严峻更严峻_我的网站

一 |     8月24日消息，据报道，大众汽车CEO奥博穆在面向员工的内部备忘录中警告称，汽车行业的困境未来几年还会进一步加剧，当前形势“比严峻更严峻”。     大众汽车即将围绕新一轮重组展开数周密集磋商。奥博穆认为，公司必须大幅削减成本，才能维持自身作为欧洲最大车企的竞争力和财务稳定性。

二 | 目前大众正推进公司史上规模最大的重组，潜在措施包括再削减5万个岗位以及拆分部分业务部门。    

    Zhuang Shihua (1st L) visits a patient (2nd L) for free clinic service in Urumqi, northwest China's Xinjiang Uygur Autonomous Region, July 27, 2026. Zhuang Shihua, a veteran hepatobiliary surgeon and former president of the hospital affiliated to the Xinjiang Armed Police Corps, has been in the country's far west for over five decades. His team has successfully completed more than 140,000 minimally invasive hepatobiliary surgeries, and made seven breakthroughs that filled the domestic gap in the field. Apart from clinical practice, Zhuang has cultivated a large number of key personnel, and supported grassroots medical workers who have stood firm on the front lines of public health. Zhuang's medical expertise brought him many opportunities to make a fortune, but he turned down the offers and stayed in Xinjiang. Zhuang often visited patients in the pastoral areas of Tianshan Mountains. He also provided financial assistance to over 70 underprivileged students and helped more than 690 households with patients out of poverty. (Xinhua/Wang Fei)
    Zhuang Shihua (L) checks the ultrasound scan of a patient before a surgery at the hospital affiliated to the Xinjiang Armed Police Corps in Urumqi, northwest China's Xinjiang Uygur Autonomous Region, Aug. 18, 2026. (Xinhua/Wang Fei)
    Zhuang Shihua talks with a patient and his family at the hospital affiliated to the Xinjiang Armed Police Corps in Urumqi, northwest China's Xinjiang Uygur Autonomous Region, Aug. 18, 2026. (Xinhua/Wang Fei)
    Zhuang Shihua (L) performs a surgery at the hospital affiliated to the Xinjiang Armed Police Corps in Urumqi, northwest China's Xinjiang Uygur Autonomous Region, Aug. 18, 2026. (Xinhua/Wang Fei)
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三 |     奥博穆在备忘录中强调：“目前不足4%的利润率在现有环境下尚算稳健，但长期来看，远不足以为新技术、新产品以及生产基地投入提供充足资金。”     大众汽车正同时承受多重压力。中国市场方面，大众在华销量较2019年下降约三分之一，今年第二季度中国市场销量下滑近三成，利润持续走低。

四 |     中国车企加快进军欧洲市场，进一步挤压大众本土份额。美国进口关税不断增加成本，欧洲地区长期存在的高成本产能过剩问题进一步加重经营压力。    财报数据显示，大众汽车集团2026年上半年全球销量399.7万辆，同比下降8.4%；营业利润59亿欧元，同比下降11.6%；税后利润31亿欧元，同比下降30.7%；利润率由4.2%降至3.8%。    其中大众乘用车品牌利润率仅约2.4%，斯柯达达到8.5%，中国市场成为主要拖累项。    据知情人士透露，大众汽车监事会将于9月4日再次开会，继续讨论重整方案。     大众汽车集团尚未正式确定新增裁员规模。今年3月，大众已宣布计划到2030年在德国削减约5万个岗位，其中约3.5万个涉及乘用车品牌。    6月有消息称大众正考虑将裁员规模扩大至10万人，并关闭4家德国工厂。    关于裁员规模，奥博穆解释称：“外界经常提到的全球约5万个岗位，并不是一个固定目标。这一数字是按照大众汽车与竞争对手相比需要达到的成本目标推算出来的，主要用于说明需要采取多大规模的行动。”     

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Published on:00:17:17